ChooseLifeForce Blog

Withania Somnifera (Ashwagandha)

Life Force International has recently brought to light a new product called TruBoost.  This entering into the “energy drink” market should meet the needs of many who want a healthy pick-me-up and are turning away from those caffeine loaded drinks that don’t live up to their claims, and worse, damage your health.

TruBoost’s main ingredients are derivatives of adaptogenic plants, namely Ashwagandha (Botanical Name: Withania somnifera) also known as Winter Cherry or Indian Ginseng, and Tulsi commonly called holy basil.

I will save discussion on Tulsi for a later post…  today I wanted to cover Ashwagandha, and adaptogenic herbs in general.

What is an adaptogen and why would Life Force International be interested in pursuing studies and ultimatly creating a product containing them?

Prior to Convention 2008, I couldn’t remember ever hearing about adaptogens.  Now that TruBoost is out I have spent a bit of time googling these fascinating plants.

The term adaptogen is used to refer to a natural plant based product that is proposed to increase the body’s resistance, or help the body adapt and better cope with stress, trauma, anxiety and fatigue. Adaptogens are powerful antioxidants and are non-toxic in normal doses, and non habit forming.

Adaptogen effects produce non specific responses in the body, which means that they influence the body in  different ways for each individual.

For instance if you are feeling mentally sluggish or physically tired, adaptogens will benefit you by providing a more energetic, vitalized, and full of zest for life boost. While they provide your body with this “boost”, they are not normal stimulants.

On the other hand should you be stressed-out, or emotionally fatigued, and having difficulty coping with daily life, adaptogens will provide you with a relaxed feeling and increase your ability to cope with whatever stressful situation you find yourself in, and they will not have a drug-like effect on the body.

It’s remarkable for these plants to possess the ability to produce a spectrum of benefits almost tailor made to each individuals needs. They truly do adapt to your body’s need.

So, why Ashwagandha for Truboost?

Roots of the Ashwaghandha plant.

About Ashwagandha:

“A traditional Ayurvedic medicinal plant considered one of the best tonic remedies of India. It is a calming adaptogen and nervine used to reduce stress, stimulate libido and male reproductive functioning. It also acts as an antispasmodic and along with Black Cohosh, Kava and Wood Betony is specific for fibromyalgia pain. Due to its rich iron content, Withania is used to treat iron deficient anemia and the resultant fatigue associated with it.” – David Winston

TruBoost actually contains a derivative of Withania Somnifera called Sensoril which Life Force has a patent on. Check out the TruBoost product details page for the “Science Behind the Boost.”

Uses:

Increase immunity to colds & infections, vitality, male fertility and libido. Combats impotence and helps regulate blood sugar.

Suggested For:

• Strengthen immune system
• antioxidant
• rejuventaing
• antibiotic
• astringent
• anti-inflammatory
• anti-anxiety
• anti-tumor
• diuretic
• Insomnia
• Reduces Cholesterol

You can see why LFI would take a look at such a powerful herb. Next time we will continue exploring adaptogenic plants and the other main ingrediant in TruBoost, Tulsi.

You can read more about Ashwagandha here.